New Delhi: Sports brand Adidas has launched “#FasterThan” campaign to celebrate the women in sports and inspire other women to participate and celebrate sports in their daily lives, the company said ...

On June 20, 2023, Adidas announced its latest release from its all-new sportswear label, the Z.N.E. line, that boasts a line of relaxed and comfortable fits constructed with innovative materials such ...

Adidas has announced its biggest ever commitment to women to back its Impossible is Nothing Campaign. The campaign focuses on inspiring women who are breaking barriers in sports and other spaces. The ...

Impossible is nothing to Adidas — or at least that’s how the brand feels about the potential to cater to women in sports. Described as “its biggest commitment to women,” Adidas latest Impossible Is ...

First Nike teamed up with transgender influencer Dylan Mulvaney to promote its sports bras, and now Adidas is using an intact male model to hawk its women’s swimwear. The German-based sportswear giant ...

Adidas is facing boycott calls amid a backlash over the sportswear giant's use of someone social media users described as a "biological male" to model a women's swimsuit. The company on Monday ...

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Adidas could be facing its 'Bud Light moment' as calls to boycott the brand continue in a row over its use of a biologically male model to promote a women's swimsuit in its 'Pride 2023' collection.

A week before Adidas announced its women’s running safety initiative The Ridiculous Run, the brand invited a small group of journalists and influencers to a panel discussion previewing the campaign in ...

Tennessee's move to Adidas could benefit Lady Vols recruiting. Kaleena Smith, the No. 1 recruit in 2027 who's signed with the ...

Adidas Asia Pacific is doubling down on its commitments to women in sport launching new events, activities and clothing to support different bodies and fitness activities. Adidas is building a ...

A new study from Adidas has highlighted the precautions women report taking to feel safe while running. On 10 March, the German sportswear brand released new research as part of its new campaign “The ...