Bowl season never fails to be just a little bit weird, and that is certainly the case when it comes to sponsor names and mascot choices. Among the most intriguing of ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. INDIANAPOLIS — Pop-Tarts, a brand of toaster ...

Move over, Gritty, the sports world has a new favorite mascot. The first-ever Pop-Tarts Bowl introduced college football fans to a life-sized, actually edible Pop-Tarts mascot that was gleefully ...

On Thursday, the Kansas State Wildcats defeated the North Carolina State Wolfpack in the Pop-Tarts Bowl, 28-19, and celebrated their victory with a unique and memorable twist. They devoured the ...

A new college football tradition was born in the fires of a giant toaster on the night of Dec. 28: the eating of the Pop-Tarts Bowl mascot. The hilarious celebration involved the victorious Kansas ...

Ever since the Pop-Tarts Bowl announced that it would feature college football's first-ever edible mascot, anticipation has been building for the debut of the life-sized Pop-Tart that would eventually ...

It's one of the greatest bowl game mascots in college football — and it's edible. The Pop-Tarts Bowl mascot is back, and perhaps tastier than ever. No. 16 Miami and No. 18 Iowa State will play for the ...

Pop-Tarts will unveil an edible mascot in celebration of the first-ever Pop-Tarts Bowl, the brand said in a press release. Slated for Dec. 28, the post-season college football game will be held at ...

The Pop-Tarts Bowl is no doubt a college football fan favorite after Thursday night's showing. Between the non-edible mascot's iconic entrance and its other shenanigans throughout the game, college ...

College football bowl season means the annual tradition of dumping things other than water or Gatorade on winning head coaches is back. And we here at For The Win love ridiculous (and sometimes gross) ...