JUV Consulting, the company behind ZCON and more Gen Z-centered events and projects, was acquired by UTA’s marketing division ...

As the oldest members of Gen Z hit 30, they are progressive yet pragmatic, want job security and a side hustle, invest in ...

Gen Z entrepreneurs aren't waiting until they're rich to start giving back. They're building philanthropy into their ...

Nostalgia has a way of coming for us all. Between 'Twilight's' return to theaters and 'Crazy Ex-Girlfriend's' reunion concert ...

Librarianship, at its core, isn’t just about books, says Sophie Tessier, a 26-year-old reference librarian at a law library in Philadelphia. For Tessler, it’s about “how [we can] remove barriers to ...

Some reasons why Gen Z Americans are opting out of having children in 2025. Why young Americans don't want to have children anymore.

Are you feeling perplexed by your teenager's use of the phrase "six seven?" Here's what it means and where it originated from ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Members of Generation Z, born between 1997 and 2012, are truly redefining consumer behavior ...

Work trends come and go, and the post-pandemic period has been filled with a dizzying array of weird and wonderful fads. Remember coffee badging? In response to return to office (RTO) mandates, ...

What do a Chinese-manufactured toy and an American actress have in common? According to experts, not much — except they’re both being marketed to Gen Z. Distributed exclusively by China-based retailer ...

Now, newly released data suggests they could be right: Since ChatGPT’s rise, job postings across the U.S. have fallen by ...

The gender divide between Gen Z men and women continues to deepen, according to a new poll from the NBC News Decision Desk. This poll shows that Gen Zers are split beyond just political beliefs, with ...