With college football season in full swing, it’s only right to stock up on styles that showcase what team you’re rooting for.

The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

TCU wore their white and purple helmet combo this weekend. Where did they rank among other looks in the Big 12?

In Week 9, the Green Bay Packers and Washington Commanders are the latest teams to debut throwback threads.

The No. 23 USC Trojans hit the road to face the Nebraska Cornhuskers in week 10, and both teams enter with two losses, ...

Four of The Athletic's writers teamed up to rank the 30 NBA Cup courts for this season. Which court did the writers rank as ...

EA Sports rolled out a new batch of alternate uniforms for College Football 26 on Thursday, and among the additions was one ...

The United Football League is turning to fans to help design its new teams' mascots, which includes the Louisville Kings.

The Wildcats’ striking red-and-white look joins Oregon, UCF and Appalachian State among Thursday’s newly added uniforms ...

ORLANDO, Fla. – Fans of the new United Football League team in Orlando will have a chance to decide what the mascot will be.

Professional football is coming back to Columbus in March and local fans will have a chance to design and name the new team’s ...

The Minnesota Monsters, formerly the Duluth Harbor Monster, are joining the Arena Football One League, or AF1, which means a ...