The 2025 Google Holiday 100 is an annual gift guide based on the year’s biggest Google Search trends. See our top ten picks.

A new study analyzing Google search data reveals Niagara Falls, New York, as the most popular U.S. destination for fall ...

Wisconsinites eat packzi every year around Lent. But many still have no idea how to pronounce the word, a Google analysis ...

The AI search engines also arguably have an advantage in being able to weave pre-trained “internal knowledge” in with data ...

Still trying to figure out what to dress up as this Halloween weekend? If inspiration has not yet hit,, we suggest turning to ...

Delaware stood out on its own in terms of Halloween costumes with a devil may care attitude. The First State was the only ...

A new academic study comparing traditional web search results with those generated by AI-driven systems has found that generative AI tools frequently rely on less popular ...

Trick-or-treaters in Indiana will be hunting for candy this Halloween, and, according to Google, many of them will be dressed to hunt demons, too. Also, to sing about it. Every October, Google ...

Looking for 'KPop Demon Hunter' Halloween costumes? The Netflix musical leads search across the US. What will kids wear to ...

Trick or treat! It’s Halloween on Friday and whether it’s last-minute party plans, a hasty trick-or-treating expedition, or a ...

Participants dressed as Captain America and Wonder Woman—and baby Wonder Woman—are seen at the Haute Dog Howl'oween Parade at ...

AI search engines like GPT-4o and Gemini favor lesser-known sites over popular ones, citing low-traffic domains rarely seen in Google’s top 100 results.