The song has spawned a "Saturday Night Live" sketch and has its own Wikipedia page, and it's now set to make it's long-awaited return to the NBA on NBC.

And, two decades after NBC lost its NBA package to ESPN/ABC, NBC is back in the game, having regained an NBA package as part of the 11-year, $77 billion broadcast rights deal the league reached ...

NBC viewers reached a Michael Jordan verdict after getting the first taste of his NBA segment on NBC, with the basketball ...

NBC is hoping for a business bonanza with a new deal for NBA games, but will have to bring broader audiences to matches once ...